In trying to define the business and its greater mission, I have been focusing on three “E”s: environment, education, and economics. Environment encompasses the efforts I make to use sustainable agriculture practices, investing in our geothermal climate control system and generally follow good practices that will help us find the balance between Earth and man. The education aspect focuses on Fabbioli Consulting, interns, staff training, wine education programs and encouraging education on all levels to make us all a little better. The economics angle can be harder to explain. The business needs to make a profit and grow, but the larger picture of the wine industry and the local green economy is what I feel will help keep this land, western Loudoun County, in a healthy balance between houses and open space. Healthy industries can affect decisions. People who work on profitable farms will work to protect the land.